‘The Ultimate SUV’ aka All-New Hyundai Creta Leads the Way in Unlocked India with more than 30,000 Bookings.
- 2020 Hyundai Creta tops sales charts to become India’s best-selling car in the month of May.
- It garnered more than 258 million media impressions (since March 2020) and over 19.5 million TVC views.
- The Creta is the most enquired and searched car on Hyundai ‘Click to Buy’.
- The diesel models of Creta constitute 55 % of bookings, indicating strong customer sentiment for Hyundai’s advanced BS6 diesel technology.
Hyundai Motor India Ltd. (HMIL), India’s First Smart Mobility Solutions provider and the largest exporter since inception, has re-established its supremacy in the SUV segment with its new 2020 Hyundai Creta clocking more than 30,000 bookings since launch and topping sales charts in May to lead the Indian market in Unlock 1.0.
Commenting on the achievement Mr Tarun Garg, Director, Sales, Marketing and Service, Hyundai Motor India Ltd. (HMIL), said, “All-New Hyundai Creta has introduced many Industry firsts, becoming an instant hit among customers at launch. Unlocking this achievement of 30,000 bookings despite such challenging conditions, stands testament to 2020 Creta’s popularity and exclusive appeal. We are confident All-New Hyundai Creta will continue to drive customer delight and lead the way back towards normalcy in Automobile sales, with its immense success.”
This bestselling car in the segment has consistently been the preferred SUV in the country, with buyers opting for most admired features such as Voice-Enabled Smart Panoramic Sunroof, Bose Premium Sound System (8 Speakers), Traction Control Modes, Drive Mode Select, Auto Healthy Air Purifier with Digital Display and Paddle Shifters. In addition, All-New Hyundai Creta offers a thrilling drive through its new 1.4 l Kappa Turbo GDi (BS6) Petrol engine mated to 7DCT (Dual Clutch Transmission). This SUV also offers the buyers complete peace of mind with WONDER Warranty Choices – 3 Years / unlimited kms or 4 years / 60,000 kms or 5 years / 50,000 kms.
The marketing campaign for All-New Hyundai Creta linked elements of nature with the car USPs. This positioning of Creta resonated strongly across markets. Added to this, Hyundai Creta 2020 has garnered more than 258 million media impressions (since March 2020) and over 19.5 million TVC views. Through a full-funnel approach, it delivered great conversions across markets.
The new 2020 Creta is the incarnation of Hyundai’s Global Design language – ‘Sensuous Sportiness’ that has enthralled the minds and hearts of SUV fanatics in India. Internal studies have shown that customers perceive All-New 2020 Creta as a futuristic car, with a design that will remain contemporary in the times to come. The diesel-powered models of Hyundai Creta constitute 55 % of its bookings, which indicate a strong demand for Hyundai’s proven and advanced BS6 diesel technology. Added to this, the new Creta SUV is also the most researched model on India’s First and Most Comprehensive end-to-end Car Buying Platform ‘Click to Buy’.